Consumer Review Data
Consumer review data comprises reviews and ratings of items, vendors, packaging, services, and delivery, as well as buying behaviors and consumer interests. In addition to KYC algorithms and sentiment analysis, consumer review data is used to analyze market trends and competitors, and target audiences with ads and campaigns based on interests and demographics.
Number of Star Ratings
Consumers associate stars with quality, and they trust and purchase from firms with higher star ratings.
Google's star ratings are based on customer reviews from various properties, and the number of stars displayed is determined by an algorithm and an average. These stars are assigned on a scale of one to five.
Businesses can use star ratings to gain the trust of potential consumers, improve local search ranks, and increase conversions.
Review Content or Types
The Process of Identifying Live Content on a Website is called a Content Review.
The process of identifying all content currently live on your website is known as a website content review. Review all the content one by one and then figure out what content needs to be generated, updated, or deleted.
Ratings and Review Data
The feedback data about products including reviews and ratings assist eCommerce businesses in smooth analysis of market. This reviews and ratings are aggregated to measure general customer satisfaction and to identify trends over time.
It will also assist in analyzing business operations and competitor monitoring to offer top notch products and services to customers.
Reviewer Information
Reviews and ratings data can be validated with reviewer details. This details includes user name, location, purchase history and payment mode which assist businesses in effectively segmenting demographics to understand customers better.
Having a reviewer information assist with evaluating their experience with competitor’s customer segments. This assist businesses in creating effective strategies to provide better product and service experience to customers.
Product Data and Images
Scraping product details such as product name, SKU, location-wise demand and categories enable smooth analysis for a specific product. This product dat is supported with extraction of relevant images and provides additional context to the textual reviews which can be valuable for visual analysis.
Experts Scrape Product Reviews eCommerce Sites to ultimately enable businesses with in-depth sentiment analysis and their market presence.
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